Pege Yates, Owner

Pege Yates is the Founder of Never Forgotten Designs. Bringing with her years of experience in creative marketing, community event planning, food manufacturing, confections and sugar art work. In 2016, Never Forgotten Designs opened a retail location, The Studio in St. Louis, and began production and manufacturing of a variety of confectionery items including sugar wine bottles, edible imagery and more. In 2018 Never Forgotten Designs launched it's Black Label Line of Products that included Flash Dust©, a edible food grade glitter that uses no artificial colorant and is FDA compliant. In late 2018 the Signature Drink Lab brand was created to focus on all drinkable wow factor. The Studio in STL now offers retail products both in-store and online, in addition to confectionery classes, consulting services and product development.



Tom Gooch, Sales Manager
Tom Gooch is our Sales Manager and he brings a wealth of marketing and sales experience to the team. Upon graduating from the University of Missouri's Journalism School, Tom spent many years in the marketing business developing well known campaigns and promotions for Anheuser-Busch, Coors Brewing Company, Coca Cola and Pepsi. He transitioned to the client side where he added sales management to his repertoire working in the medical and manufacturing areas before his most recent stint working primarily with event spaces and event planners on guest parking and security-related functions. Tom is a strategic and creative marketing pro who will provide excellent client service.


Kalen Roberson, Studio Assistant
Kalen Roberson is our Studio Assistant, bringing years of graphic design, web development, technical consulting and customer service to Never Forgotten Designs.  She is well versed over several fields, having worked for restaurants, media startups, and sales companies both as a contract and employee.  By utilizing these various fields, she knows what makes customer service great while being able to assist you with any design or other computer related inquiries.